clean nutrition
We believe clean nutrition is the key to a long healthy life for pets and people alike. That’s why we use simple ingredients, carefully selected for their health benefits, and gently steamed to retain essential vitamins and nutrients. Crafted by veterinary nutritionists without harmful additives or preservatives, our fresh recipes are thoughtfully designed to support your pet’s health and vitality so they can enjoy a long and happy life by your side.
simple ingredients with proven health benefits
developed by vet nutritionists to provide all of the good, none of the bad
specialized recipes to meet your pets’ unique needs.
developed by veterinary nutritionists
sustainably made
landfill free kitchens
plastic neutral
all of the good, none of the bad
no
meat meals or by-productsno
antibioticsno
BHA, BHT, or propylene glycolno
corn, wheat or soyno
GMOsno
artificial preservatives, colors, flavors, or additivessimple ingredients with proven health benefits
chicken
an excellent source of essential amino acids supports healthy muscle, heart & body function
salmon
omega-3 & 6 fatty acids support healthy skin & coat
bison
rich in essential amino acids and an excellent source of protein
pumpkin
found in all Vital recipes, pumpkin supports healthy digestion
cranberries & blueberries
rich in antioxidants to support healthy immune systems
vet nutritionists formulated
We believe all dogs deserve fresh, real food. Our Vital® recipes are formulated to help our pets live their longest, healthiest lives.
Dr. Gerardo Perez-Camargo
Vice President of R&D at Freshpet
Melissa Brookshire
Doctor of Veterinary Medicine (DVM)
Beth Hamper
Doctor of Veterinary Medicine (DVM), PHD, DACVN
Kelly Swanson
PHD
our fresh food helps pets thrive
Our pets rely on us to give them more than just love and affection. It’s our job to provide them with the proper nutrition to help them live their best lives, and Vital® was developed to do just that. Our specialized recipes are developed by Vet Nutritionists with your pet’s health and unique needs in mind.
from puppy to senior
Vital® offers tailored nutrition for dogs at every stage of life, from playful puppies to aging seniors. Our puppy recipes include high-quality proteins and DHA to support growth and brain development, while our senior formula features softer texture for easy chewing and highly digestible ingredients to support mobility and vitality. Made fresh without preservatives to help your dog thrive—at every age.
tailored to their needs
Our specialized recipes are designed with targeted nutrition for your dog’s unique needs. Whether it’s small or large breed support, digestive health, or joint and mobility care, each formula is made with carefully selected ingredients to support optimal well-being. With fresh, simple ingredients and no preservatives, Vital® helps your dog feel their best—no matter their size or sensitivities.
reviews of Vital®
See what pet parents are saying about our healthy recipes.
Saved my dog!
My family got a 3 year old collie from a friend who had her on a dry food. Juliette wouldn’t touch it. I tried getting an expensive dry food to mix with it to wean her off it but she still wouldn’t eat. It had been 2 days at this point. I went to the pet store remembering they carried Freshpet. I am so happy to say, she ate every last bite. Thank you for making this product! I’ll feed nothing else to her.
Dana
Unbelievable benefits
I bought this product 3 weeks ago for my Frenchie, she suffers from allergies ans switched dry foods 3 times over the last year with not much relief. I had enough and went fresh. In 3 weeks her itching has decreased and her coat has changed to silky smooth. Love this product and so does my baby.
Jules
Zoie loves this!
Zoie is almost 15 and I’ve have her on a special diet for her mild stage 2 Kidney failure. She hated the food, didn’t eat very much and lost 10% of her body weight in 6 months. I switched her to Freshpet for small dogs and she is back to eating normally. Thanks Freshpet.
Jasmine
More time with my senior dog
I have a 20yr old poodle who was suffering from seizures... Sadly I had been conferring with my vet and contemplating when to humanely euthanize my baby. I switched to your food, It worked, but what I didn't expect was a complete turnaround in his overall health and wellness!
Angie
My picky eater loves this
My dog is a very picky eater, but not with this product. As soon as I set the bowl down she starts eating and licks her plate clean. I’ve tried other subscription fresh dog food brands, but my dog would always just sniff it and walk away. I’m so glad that I’ve finally found good and nutritious food that she loves.
Paulina
explore our other brands
Everything about your pet is totally unique—including their nutritional needs. Explore our fresh family of brands to discover what’s perfect for your pet.
Freshpet®
Our signature recipes. Healthy, delicious meals made with fresh, high-quality ingredients.
Nature's Fresh®
Responsibly sourced. Leading the way in animal welfare & planet-friendly practices.
Homestyle Creations™
Home-cooked goodness. Tasty ready-to-serve meals, from our kitchens to yours.
Fresh Treats
A smarter snack. Craveable protein-rich treats you can feel good about.
